Monday, April 27, 2009

Gift Tip #7: Magazine Subscription

Who doesn't love a good magazine? This gift fits just about everyone because you can match someone's interest to a particular magazine and order the subscription on their behalf. There's the person who reads the gossip mag before boarding a plane and the businessman who is addicted to Forbes....and so on and so forth. This is a creative gift but does not break the bank.

  • If you are unsure of the giftee's interests you can always create a card, place it inside an envelope and state the gift they will receive (i.e. one year subscription to your favorite magazine, two year subscription to any sports magazine of your choice, etc). If you want to be extra creative, cut and paste or scan in a few magazine covers to the card to add to the gift presentation.
  • Many magazine houses offer the option of doing gift subscriptions. This is an easy process but be sure to use a check or money order so they do not automatically renew the subscription or if you use a credit card make sure you contact customer service to do the gift subscription and alert them to not automatically renew.
Fun Facts:
  • There are currently over 3,300 consumer magazines to choose from
  • On average, each magazine is actually read for a total of 50 minutes
  • 80% of all women regularly read a consumer magazine
  • 67% of men regularly read a consumer magazine

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